E-book | The Future of Influencer Marketing: what to expect in 2022?

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E-book | The Future of Influencer Marketing: what to expect in 2022?

09/12/21

7 trends to consider in your influencer marketing strategy in 2022.

Key data and best practices from over 20 experts on the state of influencer marketing.

You want to prepare your influencer marketing strategy for 2022? Discover tips and best practices as well as examples of inspiring influence campaigns carried out.

The end of the year is right around the corner, it is time to find out which influencer marketing trends to watch in 2022. Should you opt for video or audio in your influencer campaigns? Should you go for TikTok? How to communicate on your committed campaigns? All the answers are available in this new edition of the Future of Influencer Marketing. Over 20 experts will give you their best practices about these trends to help you prepare your marketing strategy.

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They testify in this e-book

A number of industry experts in social networking and influencer marketing are speaking to help you increase your online visibility. They work at HubSpot, Pinterest, Metricool, Erborian, Partoo, Teester, Pylones and others.

Here is an extract from the advice of Francesca Chong, Head of content at Mention:

Brands on social media in 2022 will need to break down the barrier between corporate and human content if they want audiences to engage properly with them. Social media will be less of a promotional tool and more of a way to create meaningful connections between brands and their fans.”