Hivency Marketing Blog

Influencer marketing is one of the most powerful communication tools available nowadays, and it renders the best results when used strategically in the long ter...

What's the difference between brand ambassadors and influencers? Spoiler alert: being an influencer and being a brand ambassador isn't all that different. As a ...

Faced with the raging competition, the proliferation of fake influencers and the multitude of KPIs, it is essential to get help in this process. Two solutions a...

To obtain the best possible results with your influencer marketing campaigns 2021, the best is to plan a year-long strategy. Influence marketing is constantly e...

As you probably already know, the brief plays a crucial role in the success of an influencer marketing campaign. To launch quality campaigns and reach the fixed...

Collaborations with brands have traditionally been limited to content creators with millions of followers. However, little by little this practice is reaching d...

By 2022, 3.96 billion people will use social networks throughout the world. It is used by so many people that “having no socials” will simply not be an option. ...

As we know, the fashion industry takes inspiration from social media. The fashion industry is huge on social media, and to be able to stand out from the heavy c...

Nowadays, the impact influencer marketing has on consumers is such that by communicating on any social media you'll achieve reasonable success for any influence...