Hivency Marketing Blog by Skeepers

Influencer marketing is now worth 13.8 billion dollars. This ROI strategy has developed considerably in recent years (source: HubSpot). Indeed, 93% of marketers...

Today, in order to launch successful and ROI-effective campaigns brands must curate content and keep a constant watch on it. The challenge is to remain competit...

Social networks are the medium for influencer marketing. In addition to offering the possibility of interacting with inspiring people, they allow users to disco...

For the fifth year in a row, planning tool Hopper HQ has published the rankings of the richest influencers on Instagram in 2021. So who are they this year? Make...

The leading software evaluation platform G2 helps many companies make purchasing decisions and publishes annual reports that give the reader a clear picture of ...

Influencer marketing does not only occur through product placements. As outstanding storytellers, influencers are also excellent relays when it comes to telling...

We are now just a few weeks away from 2022: so what can we expect? The health crisis has accelerated certain trends that are now turning into real marketing lev...

The phenomenon app TikTok, which allows users to share short music videos, has seen a resurgence in popularity in recent years, as a third of the world is confi...

Social networks continue to evolve and disrupt sectors such as retail, developing tools for shopping without leaving social networks. The competition has raged ...